Branding Work – Sips & Sweets Studio
Given the task of developing the identity of a bakery and coffeeshop in the D.C. burb of Georgetown, my branding and advertising group created Sips & Sweets Studio. As the Creative Director of our agency, Firebrands, I developed the look, voice, and visual personality of the business.
These campaigns were developed for real-world communications needs. Focus on diverse situations and the various ways in which people people consume digital media was kept in mind.
A collection of research topics explored during my time at JHU, featuring topics I’m passionate about.
Featuring a series of digital content mockups made to boost email, web, and social media marketing campaigns.